Marketing food and beverage products in a changing world

The Department of Primary Industries and Regional Development through the Food Industry Innovation project supports Western Australian businesses working in the value-added premium food and beverage sector to enable producers and processors better capture market opportunities, enhancing business viability and growth.

You’re invited to a free workshop aimed at helping small agricultural producers and processors realise market opportunities. The workshop will help you develop a professional marketing toolkit to understand your consumer, add value to your product, consider retail shop layouts, improve customer engagement and prioritise business development activities.

The workshop program includes:

  • What is changing in the world and what does the world want?
  • Understanding the consumer and the supply chain.
  • What makes your product unique?
  • Adding value is the way forward.
  • Building a marketing tool kit that works for you.
  • Working to a budget.

This workshop is being delivered by John Stanley and Associates.

Registrations are now open.

When and where

HostDepartment of Primary Industries and Regional Development
Start DateTuesday, 14th August 2018
Start Time1:00 pm
End Time5:00 pm
LocationDenmark Community Resource Centre
2 Strickland Street,
Denmark, WA 6333

Contact information

Food Industry Innovation
+61 (0)8 9892 8560

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