Partnering for Customer Value: case study – Blue Stripe Meats, ProForm Foods and Darwin Prawns

Page last updated: Friday, 3 December 2021 - 4:20pm

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The P4CV initiative commissioned 11 case studies profiling 14 agribusinesses in the horticulture, livestock, dairy, grains, seafood and processed foods sectors, across small, medium and large enterprises that were from Australia, New Zealand, Europe and the United Kingdom.

Blue Stripe Meats, ProForm Foods and Darwin Prawns are three business ventures that, despite having innovative propositions, ultimately failed to grow and succeed.

Read the Blue Stripe Meats, ProFoods and Darwin Prawns Snapshot for quick details on the case study.

snapshot information for this case study

Patterns of success demonstrated by the Blue Stripe Meats, ProFoods and Darwin Prawns Case Study:

keys to success from the case study

Benefits of reading the Blue Stripe Meats, ProFoods and Darwin Prawns case study:

  • In-depth discussion of the three business propositions and initial development
  • Real-world examples of the importance of a balanced and well-developed business model in order for a business to succeed